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How do you keep your audience engaged when they don’t understand your language?

In August, 2014 (this year) I faced this challenge when speaking at the Latin American Software Engineering Symposium (LASES) in Barranquilla, Columbia. The night before the talk Dr. Carlos Zapata and I came up with an idea that not only worked, but also generated more questions than I ever imagined.

The title of my talk was: Essence: A Practitioner and Team Performance Perspective.

Take a look at this video to see how we pulled this off.  Below the link to the video find a sampling of the questions I received and how you can locate them quickly in the video.

https://www.youtube.com/watch?v=xyNhgzGb65o

Following is a sampling of the questions I received during the talk:

  1. Why are there only 7 alphas in the Essence kernel?

  2. How long will the SEMAT community work on Essence?

  3. Why don’t we see practices represented on the kernel?

  4. What is the vision for how companies will represent their practices using Essence?

  5. Will there be more disciplines added to Essence?

  6. How is the kernel changed, and what changes are coming?

  7. What criteria was used in selecting Essence checklists?

  8. What is your vision for the future of Essence?

  9. How would you sell Essence to companies?

  10. Where are we headed with practices on top of the Essence kernel?

  11. What is the definition of practice from the point of view of the Essence kernel?

  12. How will practices be captured in the Essence framework?

If you don’t have time to watch the entire video, jump to the end of the video where you will find, along with the 12 questions above, 30 more key questions/concrete examples listed and a reference to where you can find them quickly in the video (minutes and seconds into the video).

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